Hireland: Getting people back to work

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our-work-pic-hireland01Dialogue was instrumental in the creation of the Hireland movement. Its aim was to convince thousands of Irish SME’s to consider ‘hiring rather then firing’ staff in order to survive the domestic downturn.

A ‘Hire One’ campaign created awareness of the benefits of hiring just one person and presented the spin off benefits to the rest of the economy for each action. Companies around the country were asked to consider hiring one person at a time, bringing the country back to its feet again.

In its first year, the Hireland movement was born and 6,000 new jobs were created (2,500 coming off the live register).

Today Hireland is working with partners developing a new campaign of ‘Help One’ which was born from research with unemployed people. We found that long term unemployed, without strong networks, were more likely to remain on the live register. The ‘Help One’ movement seeks to identify people who cant hire but would be happy to mentor and motivate individuals seeking networking assistance and advice.

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