Microsoft & Dell challenged Dialogue to develop a global staff communications programme to update and motivate Dell sales staff to upsell Microsoft software when selling direct to SME’s and consumers.
We needed to keep staff ahead of the knowledge curve in a constantly changing environment. We met staff to determine their key needs and their preference was for a hub with daily updates.
We developed an ASP.NET consensus-based solution with custom-built CMS. It included a personalised look and feel for each of the 18 regions across five languages. Educational videos were developed and uploaded to train staff and promote weekly offers that helped to increase sales. In-house league tables were highly competitive with country and individual staff competitions visible to all which raised sales at alarming rates.