Welcome to the Halloween edition of the Dialogue Mid-Week Mash-Up! We’ve gathered a few of our favourite spooky stories and included them in our latest mash-up. Pop on the kettle, sit back, and settle into this week’s top stories, it’s time, once again, for your mid-week mash-up!

Snickers Gets It Twisted

We are loving this latest ad from Snickers that proves you are DEFINITELY not you when you’re hungry…

Tiny Oreo Lab Cooks Up Cute ‘Nomsters’ For Halloween

Set in an 1800s style laboratorium, clever bite-size videos containing animated Oreos are inviting fans to ‘Name the Nomster’ for a chance to have their idea turned into a delicious video featured on the Oreo website.

Trulia Scares Potential Home-Buyers With Funny Prank

Real estate company Trulia aims to scare potential home-buyers in this latest Haloween-inspired prank. If you thought house-hunting was scary before, you haven’t seen nothing yet…

Ford’s Haunted Car Wash Is A Scream

Joining in on the Halloween pranks, Ford turns a local car wash into a creepy nightmare for a number of test drivers. Have a look…

IKEA Pays Tribute To ‘The Shining’ In Latest Ad

You’ll never look at an IKEA showroom the same after viewing this creepy ad, inspired by Stanley Kubrick’s ‘The Shining’. Have a watch (if you dare…)

http://youtu.be/cqsonfSQk2I

It’s definitely a cold and blustery day out there, friends. Why not pop on the kettle, kick up those feet and settle into some of the top stories from the past week–it’s time for your mid-week mash-up!

Argos Ad Celebrates Digital Transformation In New Campaign

Is anyone else LOVING this new ad from Argos as much as we are? The new ‘Get set, go Argos’ campaign kicked off this week and will include outdoor ads paired with this TV spot, print, digital and social media activity. Keep an eye out for the revamping of its website and mobile app to match the new brand identity that boasts new brands including Beats by Dre, Dyson and Habitat.

Instagram Followers For Chanel Reach 1.8 Million After 1 Day of Posts

Well, that was easy! After only 1 day of posting on Instagram (that included a few pictures from a recent soirée and vine video of the latest ad), Chanel’s followership reaches an astonishing 1.8 million, passing up the likes of Dior, Valentino and Armani.

Interactive Mattel Ad Lures Passers-By Into A Game of Pictionary

An interactive display set up in a shopping centre in Toronto, Canada invited people walking by to participate in a fun game of Pictionary. Participants who correctly guessed the pictures were surprised when hidden Mattel staff presented them with fun prizes for winning.

New App Allows Designers To Create Visual Mock-Ups Of Sketches Without Computer

A concept app called ‘Project LayUp’ lets creatives create mock-ups from sketches without the use of a computer. Once you are happy with the visual, it can be exported into a number of different formats. Have a watch of the demo below…

North Face Store Stunt Forces Customers To Start Climbing

Unsuspecting customers of a pop-up shop for North Face in Korea were in for a surprise stunt titled, ‘Never Stop Exploring’ as they found themselves clinging to rock climbing grips as the floor beneath them began to slowly disappear beneath them.

When Photoshop was first launched in 1990 and became the definitive software tool for graphic editing, I don’t think the developers realised the effect it would have on society.

Everyone and his dog know Photoshop and what it can do, whether you’re in the advertising business, or not. It’s an amazing tool and has done as much to advance visual arts as when cavemen started drawing on cave walls.

But with great power comes great responsibility and unfortunately those wielding the mouse don’t always respect that.

Now, I don’t know if it’s laziness, oversight, or what, but the amount of Photoshop fails seem to be getting more and more ridiculous. I’m always amazed that these images get published and out into the world in the first place. I know from experience the amount of checks and double checks that go into any piece of work that is produced in agencies, and don’t get me wrong, mistakes are made, frequently.  But some of the Photoshop fails out there are beyond belief.  A three year old in montessori could spot the mistakes. A woman multitasking through her day could spot them. A man doing whatever the one thing he does could probably spot them. A blind man on a galloping horse could see them. You get the point. Anyway here are some classics to make you smile or scratch your head.

My other gripe with Photoshop is that apart from the obvious mistakes people in the industry make, it’s now being used by the general public to distort reality even further.  Recently we’ve seen celebrities like Kim Kardashion and Beyonce using it to alter images they send out on Instagram. How crazy is that? These are gorgeous women who definitely don’t need any work. They constantly spout on about being natural women, loving their curves, being honest about who and what they are. Then they do this. They are so obsessed with their images that they turn into complete hypocrites.

Between size zeros, thigh gaps and the latest crazy dieting (the clay and werewolf diets – I kid you not!) where does this obsession with image end?

Ok, rant over.  Lesson for today – check, check and double check when using Photoshop and try to stay close to reality or else you’ll end up looking like someone your own mother wouldn’t recognise.

Karen Neary
General Manager

Hello, and happy Wednesday, all! Is it just us, or is anyone else really feeling the change of seasons over the past week? Might just be the perfect excuse to pop on the kettle and settle into a few of the top stories that caught our eye over the past week–it’s time once again, for your midweek mashup!

Don’t Turn Into Mr. Bean, Grab Yourself A Snickers Instead

The infamous Mr. Bean is back in this new ad from Snickers, proving ‘you’re not you when you’re hungry’…have a look!

Who Knew? iPhone 6 is a Hair-puller as #HairGate Takes Social Media By Storm

Just as #BendGate begins to quiet down a bit, Apple is hit with another glitch regarding the new iPhone 6; it pulls your hair and/or beard. People have taken to Twitter to voice this latest fault (the seam where the aluminium meets the glass is a hair/beard puller) including Gillette, who shared humourous Tweets of the #HairGate crisis on Twitter. Any guesses on the next Apple iPhone 6 blunder?

IKEA Mirror Boosts Brit’s Morale

Studies carried out in the UK have concluded that a whopping 43.6 million people are critical of their appearance as compliments have become a rarity for the average person. As a means to boost self-confidence, IKEA has introduced a mirror that helps to fix this growing concern and lift morale. Using Kinect technology, passers-by are greeted with motivational compliments that leave everyone smiling. Have a look…

Citizen Chases Sunset In Latest Ad

Flying in the opposite direction of the Earth’s rotation, at an exact latitude of 80 degrees, the mission to cross multiple timezones and photograph a never-ending sunset was the premise for this latest ad from Citizen Watches…

Latest Take on Wind-Blown Subway Ad Has A Surprise Twist

I’m sure we all remember the recent shampoo ad that featured a billboard located in the tunnel of a Swedish Subway that ruffled the hair of a model each time a train passed through. This latest take on the idea features a similar ad but includes a shocking twist at the end. Have a look at both the shampoo ad and this latest version…

Happy Wednesday, everyone! It’s a perfect Autumn day outside and time to check in on a few of the top stories from the past week. Here is your Mid-Week Mash-Up!

Beautifully Shot Volvo Ad Leaves Us Yearning For A Surfboard

The latest ad titled, ‘The Swell’ from Volvo takes a surprising route by leaving the typical car-ad cliches on shore while we witness the power and beauty of the ocean in this spot from Grey London described as ‘quietly epic’. Have a watch…

#MyStopover Initiative Surprises Seattle Woman With Icelandic Adventure

IcelandAir turns a 2 hour layover for this Seattle woman heading to London into an extraordinary adventure that takes her on a 48 hour tour of Iceland’s greatest treasures. Such a cool idea!

Transform Your iPhone Into Manual Camera With This Latest App

While the standard iPhone camera may have a lot to offer, sometimes we just want to get back to the basics. This latest app transforms your iPhone camera into a manual camera allowing you to adjust things like shutter speed, ISO and focus. Take a look…

Dove Shows Moms: How Girls Feel About Their Body Starts With How You Feel About Yours

Many women may not realise how much of an impact self-image has on the little ears that are always listening, but this latest ad from Dove really shows a number of women how they see themselves has a direct effect on their daughters self-image, as well.

Hidden Camera Stunt From Nestle Fitness Urges Women To #CheckYourSelfie For Breast Cancer

As we all know, October is officially Breast Cancer Awareness Month, and what better way to celebrate it than with a hidden camera that catches men, women (and yes, even children) checking out this woman’s chest. Go on, it’s OK to look…